Playbook
Q4, 2025
Modern warehouse operations face mounting pressure as customer expectations and labor shortages collide with legacy network infrastructure inadequate for supporting advanced automation. While AI and robotics become increasingly accessible, outdated wireless systems fail to deliver consistent coverage, leading to signal drops and workflow disruptions. Dead zones cause automation to stall, communication breakdowns compromise worker safety, and robots fail to complete critical handoffs at loading docks, putting performance and ROI at risk.
This playbook examines how private cellular networks enable predictable, scalable warehouse automation through three transformation areas: achieving total operational visibility by connecting every asset for real-time insights, unleashing high-performance automation by eliminating dead zones, and empowering workforces through reliable mobile tools and AR-guided workflows. The analysis reveals how private 5G networks deliver the secure, low-latency coverage automation systems need for reliable performance and stronger ROI.
Incisiv








As consumers continue to reshape their expectations,
enterprises must contend with a uniquely challenging landscape.
The consumer technology landscape is forever changing.
From Pinterest to TikTok, WeChat to Instagram, new experiences can rapidly gain consumer adoption and relevance.

From augmented reality to voice, smartwatches to chatbots, consumers are constantly embracing new interaction paradigms.
Commoditized convenience is eroding loyalty and margin.
Consumers expect convenience. If you can't deliver it, they'll go elsewhere - e.g. next day shipping becoming the new standard.
Walmart will reportedly lose USD 1 billion on eCommerce revenue of USD 21 billion this year as it faces challenges in its bid to complete against Amazon – from trouble integrating its DNVB acquisitions to impact on margin from its next-day delivery operations.
Consumers value experiences that are curated to fit their lives better.
They want to engage, be served, and transact at their time, their pace, their place. They have little patience, infinite choice and the freedom to swipe left at the slightest hint of friction.
