Executive Dinner Discussion

Improving ROI on Strategic & Innovation Initiatives

An executive roundtable dinner series for retail and brand executives to explore the importance of implementing a structured and data-driven approach to strategic initiatives.

In partnership withMarketdial, Logo

As retailers navigate a challenging economic environment and an increasingly competitive landscape, ensuring strategic initiatives and innovation strategies succeed becomes more important than ever.

You invest millions of dollars into strategic initiatives, ranging from high-value ones such as store remodels to high-velocity ones such as making price changes across key categories. Delving into specific strategies and tactics for enhancing the performance of these initiatives is crucial to driving growth and profitability in today’s environment.

The exclusive executive roundtable, “Improving ROI on Strategic & Innovation Initiatives” co-hosted by MarketDial and Incisiv brought together industry leaders who engaged in meaningful discussions and shared insights on how to improve the success rate and ROI of strategic initiatives and innovation strategies:

  • Data-driven decision-making: Explore how retailers are leveraging data and analytics to drive strategic initiative decisions and discuss the most effective methodologies for capturing true incremental value from store investments.
  • Cross-functional collaboration: Share your experiences in aligning store operations, marketing, merchandising, and finance teams to execute and optimize strategic or innovation initiatives, and learn about best practices from fellow retail executives.
  • Future focus: Discuss your priorities and plans for enhancing the success rate and ROI of strategic initiatives in the coming year, and hear about upcoming trends and opportunities from industry leaders, including new exclusive research findings from Incisiv on this topic.


The Modern is a two Michelin-starred, contemporary American restaurant at the Museum of Modern Art. Executive Chef Thomas Allan's refined, unexpectedly playful dishes highlight exceptional ingredients and seasonality in distinct culinary experiences. The Modern has also earned three stars from The New York Times, the Grand Award from Wine Spectator and four James Beard Awards.


The Modern
The Modern
The Modern
The Modern


  • 2 Executives invited to the dinner
  • 1 executive to participate in a unique, interactive panel
  • Category exclusive sponsorship
  • On-site branding
  • Targeted invites for your key clients and prospects


November 30, 2018

Transportation Partner


Each attendee will receive $50 ride coupon for use on Uber to get to and from the restaurant.

Prepare to be Wowed @ The Wayfarer


The Wayfarer is a classic American Grill, redefined, evoking a feeling of "old meets new". Executive chef Chris Shea was featured on Top Chef season 5. Chris brings a unique sensibility from an early interest in food making deliveries for the legendary Frank Market, in Washington Heights, at the age of 12.

Incisiv's Annual NRF Kick-Off Dinner will be at the restaurant's amazing, completely private space on the second level. The cocktail lounge, evoking a Speakeasy-like vibe, and the classic dining room with floor to ceiling views of 5th Avenue combine to create an unforgettable atmosphere.


The Wayfarer is located at the corner of 57th St and 6th Avenue (101 W 57th St, New York, NY 10019). The entrance to the restaurant is on 57th St.