The restaurant industry has forever changed and many operators have likely surprised even themselves by how resilient they have become in the last year. However, the speed by which chains have adapted to the new digital buying journey has varied widely and the gap between leaders and laggards could make the difference between barely surviving and thriving.
In a special session on April 1st, Incisiv will launch its new series: The Digital Maturity Wars. With a soon to be released Digital Benchmark report on the Fast Casual Restaurant segment, Incisiv analysts will compare and contrast key digital capabilities between the leaders and laggards in the QSR and Fast Casual Segments. Join us for this interactive session and learn: