of customers miss shopping in store
But, only 28% intend to go back to stores in the next 6 months.
of customers miss trying products in store
But, only 5% would physically try a product on in the next 6 months.
miss interacting with store associates
But, only 4% would interact with store associates in the next 6 months.
Few industry segments have been as impacted as greatly by the pandemic as the apparel / fashion industry. Many have made bold moves to transition as much business online as possible and many have not been able to keep up due to outdated systems and infrastructure.
Insights firm Incisiv has just completed an extensive benchmarking exercise of the top 100 apparel retailers / brands to understand how they are adapting their digital shopping experience to meet the new expectations of today’s customers.
In this webinar, we will detail the findings and provide insights into: